SEO Friendly Website Designing Tips:
• A website should firstly be searched out by visitors before talking about
attracting or retaining those visitors. Nowadays, a well designed website does
not only relate to a web sites visual attractiveness but more importantly, how
friendly it is with search engines.
Below are SEO friendly website designing tips where web designers should pay
attention to during the early stage of their web designing process.
Avoid creating menu on the left-hand side of a website . If unavoidable, an
alternative way is to put some text with rich keywords at the top or above the
left-hand menu so that this text will be the first thing to be read by search
engines.
Headlines are rated more important than the rest of the web page by search
engines . To take advantage of this, you should have your keywords in the page
headline. Since the header tag (h1) is quite large, you should format it to make
it smaller.
. Every page should contain the title and description tags with good keywords to
describe the page content. The number of words for the title should not exceed 9
and that for the description should not be more than 20 words in order to keep
within the limits of most search engines.
. Try not to use Flash when possible . Flash cannot be read by the search
engines to date and will cause slow page loading time and make people run away.
If you really have a reason to use flash, try to make it smaller (e.g. as a
flash header) and leave other area of your website for keyword-rich content.
Think twice on how to use graphics . Make them relevant to your content and use
an alt tag with relevant keywords for search engines to read as they cannot read
graphics and also for your visitors so that they can have something to read when
waiting for the graphics to load.
Do not only use images to link out . You should always use text links to link
out to important content on your web site. Spiders can follow image links, but
like text links more though.
Avoid using frames . Some search engines cannot spider web pages with frames at
all. For the other search engines that can, they can have problems spidering it
and sometimes they too cannot index the web page.
• . Avoid using too complex tables when laying out your page but to keep them
simple for the spiders. There are some engines which find it difficult to
navigate through to the other pages on your website if the navigation bar is too
complicated.
Use external Cascading Style Sheets and Java Script files to reduce page size
and make the download time much faster. It will allow the spider to index your
web page faster and can help your ranking.
.
• Use standard HTML. Software such as FrontPage, Dream weaver or a WYSIWYG
editor will often add unnecessary scripting codes that will make the page larger
than is needed and make it harder to crawl. It will sometimes add codes that
cannot be read by search engines, causing the spider not to index the page or
even the whole website. If to use, you should use those web page creator
software wisely with a good understanding of html so that you may manually avoid
or even delete those unnecessary scripting codes.
• Page Title: use a different descriptive page title for each page. Make sure
your primary keyword phrases for the given page are at the beginning of the page
title.
• Interior Linking: when generating your inner site linking it is important to
use keywords in the anchor text (anchor text is the referring text or the stuff
in the blue with an underline on most links). Search engines use incoming anchor
text to evaluate what a page is about.
• Navigation: When possible it is important to use at least one set of text
links to create effective navigation for your site.
• Heading: use a keyword rich heading
• File Naming: name the files words you want to list high in. separate the words
using a - not a space or a _. This is not an issue worth changing your current
pages over for, but is a quick way to add a small boost in relevancy in some
engines. Windows vps hosting is really an ideal alternative if you are searching in the cheap, dependable plus a completely set up hosting method.
• Using Flash: The main thing that you need to remember is that flash text and
other rich media sources are not always recognizable to search engines. When
they are, they frequently offer little content to the search engines. If you
must use flash make sure you add textual content to the pages.
• Write For The User: Some people argue that the verbiage in the text around
links is important also, and some think it is not since search engines are not
theme based. Either way, focus on the user with your writing. You should try to
have each page optimized, but optimizing text NEAR an outbound link to another
page should not be a major priority on the current page. Writing text that reads
well to users should help encourage more inbound links.
• IMG ALT: use descriptive IMG ALT tags where applicable.
• Bolding: bold or italicize important ideas. Also use bulleted lists to chop up
text to make it easier to read and improve keyword density.
• Meta Description: get a couple variations of your primary keyword phrases in
your Meta description tag.
• Meta Keywords: place synonyms and misspellings of your keywords in a Meta
keywords tag. (Usually I am too lazy to make a Meta keywords tag.)
• Sequence Pages: when you have an FAQ section, or something similar that can be
sequenced, provide a link from one page to the next such that the user does not
have to go back to the FAQ page to go to each question.
• Dynamic Pages: follow the tips to help list your dynamic pages in search
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